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3. A Kind of Magic

Will Self explores the role of magic in our desire for bottled waters and health spas in a visit to Scandinavia. From 2021.

Will Self ponders the origins of our insatiable thirst for bottled waters.

How did mineral water become such a valuable commodity and is it a luxury the world can no longer afford?

Will's a confirmed fan of mineral water - yet he's puzzled by its enduring appeal when H2O flows freely from the tap.

He investigates the history of five different mineral waters and the spa towns from which they spring.

Will is transported to Scandinavia where he samples popular Swedish mineral water, Ramlösa. He explores the magical qualities ascribed to water - now and in the past.

He also discusses a brand of glacial meltwater which comes with a high price tag.

Producer: Laurence Grissell

First broadcast on BBC Radio 4 in March 2021.

(Photo credit: Luther Self)

Available now

14 minutes

On radio

Wed 15 Jul 202609:30

Broadcasts

  • Wed 3 Mar 202109:30
  • Wed 29 Sep 202119:45
  • Wed 15 Jul 202609:30